Too Soon?

I'm always very keen to do book events. It's great to have the opportunity to talk to people about a story, to find out which characters and situations resonated with them, and why...

...but tonight I may have been a little too keen.

The venue was Flitwick Library near Bedford - a two hour drive from where I work. Traffic was pretty hectic, but I got there in good time and parked up. After a quick, pre-talk cigarette, I made my way into the building. The place was quiet, but I could see a good number of people already in the lecture hall, and one man sitting at a desk. He came over and asked if he could help me.
"Hi," I greeted him. "I'm Fergus McNeill, and I'm here for the author talk."
"Author talk?" he said.
I nodded at him.
"Tonight is Weight Watchers," he explained, glancing towards the lecture hall.

I began to think I'd come to the wrong place, but then I was briefly encouraged when I spotted a small poster behind him, with a photo of me, and details of the author event - 7pm on the 11th.

"That's me." I pointed at the poster.
He turned, looked at the poster, then turned back to me.
"That's not 'til 11th of July," he said.

Everything snapped together in my mind very quickly. Had I not checked the date several times in the last few weeks? Of course I had. I'd checked it on my Amazon author page... unless...

I quickly looked through my emails. Sure enough, the event was down as July, not June. I'd obviously set the wrong month when posting the event on Amazon.

Understandably deflated, I turned to leave. To his credit, the man didn't laugh. But his parting line was sheer deadpan gold.

"See you again next month."